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BIRDVIEW Technologies Announces MLS Milestone

GLEN ELLYN, IL – (January 31, 2005) - BIRDVIEW Technologies today announced the establishment of a new relationship with their 100th different MLS (The Heartland MLS which serves the Greater Kansas City Metropolitan area). The addition of the Heartland MLS increases the number of listings that BIRDVIEW processes nightly to over 840,000. These listings are presented on brokerage and agent websites (where allowed by MLS policies) in 28 states.

BIRDVIEW has experience working with the largest MLS’ including the Metropolitan Regional Information System (MRIS), TReND MLS and the Multiple Listing Service of Northern Illinois (MLSNI), as well as smaller multiple listing services like the Green Valley MLS in Arizona and the Greenwich Association of Realtors in Connecticut.

Julie Mategrano, Director of Industry Relations and Compliance, explains that BIRDVIEW’s experience is beneficial to brokers, agents and to the MLS. “It allows us to; efficiently and quickly deploy an MLS-specific IDX or VOW platform, deliver compliant home search tools for our clients, to systematically implement MLS policy changes, and to have a deep understanding of how MLS policies will impact the members of MLS.” Mategrano, the former chief regulatory official for the State of Illinois’ real estate education, licensing and enforcement policies added, “We are intensely aware of the issues that concern MLS’, such as data security, compliance, enforcement, and National Association of Realtor (NAR) guidelines.”

BIRDVIEW Technologies is unique among software developers that offer IDX and VOW solutions. Mategrano noted “We’re proud that our production process is highly automated, but more noteworthy is the degree to which we have built compliance with MLS rules and regulations into not only our production process, but throughout the culture of our company. All BIRDVIEW sales consultants and support personnel routinely receive training on the rules and regulations pertaining to the real estate industry.”

This high standard of care maintained by BIRDVIEW is not lost on MLS Association Executives. “TReND has been providing data to BIRDVIEW for display on a number of our broker member websites for several years. BIRDVIEW is second to none when it comes to insuring compliance with our IDX rules and understanding the complex and often thorny issues at the intersection of real estate and the Internet”, said David Staebler, Manager of Industry Relations for TReND MLS.

Having a national view of how MLS data access and display policies affect brokers and agents, BIRDVIEW has been called on to participate in MLS-sponsored workshops and other industry forums related to data security and integrity, and has even assisted an MLS in the early steps of establishing an IDX policy sharing their “best practices” experience.

BIRDVIEW Technologies provides websites and related software to real estate offices and agents in 28 States and over 100 local MLS’. The BIRDVIEW network of websites generates over 20 million Home Views per month.

 
   
 

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